Distribution practices in the software industry have long been an object of criticism. In March 2015, Microsoft was heavily criticized for the tactics that it used to promote its “Get Windows 10” (GWX) free upgrade campaign for Windows 10, making it difficult for users to suppress the advertising and notifications. The move did much to harm Microsoft’s relationship with the PC community, and the company was “forced” to end its ‘Get Windows 10’ (GWX) update campaign on July 29.
About a year ago, the classic content editor in WordPress was replaced with a brand new block editor, known as Gutenberg.
The reasoning behind the move was that the classic visual editor required a lot of us to utilize shortcodes and HTML to make things work. So, to make visual editing easier, WordPress embraced “little blocks” editing and Gutenberg replaced the classic editor in WordPress 5.0, released on December 6th, 2018.
Users started bashing the plugin for being embedded it in the core with WordPress 5.0, the debate about if it should be the primary editor followed in the next months and the negative/slow adoption of “Gutenberg for WordPress 5.0 users” meant that Classic Editor plugin was the top installed plugin in the following months, reaching 5 million active installations!
Today, numbers are finally catching reality: Classic Editor plugin new installations reached 0% growth this month.
Gutenberg is for Page Builders what WordPress is for Content Management Systems
It is time to embrace the change and to fully understand what this move meant. It was not only a move to a new WYSIWYG editor; It was/is a paradigm shift in the whole WordPress editing experience. To better understand it, try the latest version of Gutenberg (by default, Gutenberg in WordPress is always an earlier version of the plugin – and that’s why I tend to refer to it as “Gutenberg for WordPress 5.0 users”).
Gutenberg means WordPress is entering the block-based page building. It is true that many other page builders plugins still outrank Gutenberg but a year later we are seeing a whole universe of plugins that extend WordPress Gutenberg Blocks. Gutenberg playground now includes WordPress plugins that extend Gutenberg to power up the editor beyond your imagination. Gutenberg and Gutenberg’s plugins offer similar blocks. The real difference is in the options each plugin offers on a per-block basis.
So, like it or not, Gutenberg is your default editor with your WordPress 5 and above installation. Embrace a new era of content editing: the block based page building.
As for me, I expect the best: my wish for Christmas is that my current favorite page builder also embraces GB plugin and quickly become my next favorite GB extender plugin.